Mercedes-Benz USA (MBUSA) closed out 2022 with robust sales figures, demonstrating a strong appetite for its luxury vehicles, particularly in the electric vehicle (EV) sector. The fourth quarter of 2022 witnessed a remarkable 21% surge in luxury passenger car sales compared to the same period in 2021. This significant growth, driven by sustained demand for both Electric Vehicles (EQ) and Top-End Vehicles, resulted in a total of 73,019 vehicles sold in Q4. Adding to this success, Mercedes-Benz Vans contributed 15,474 units in Q4, bringing MBUSA’s total sales to an impressive 88,493 vehicles for the quarter.
Looking at the full year of 2022, Mercedes-Benz USA reported sales of 286,764 passenger vehicles, marking a 4% increase from 2021. The Vans division also experienced substantial growth, with 64,185 units sold, a 20% rise compared to the previous year. Overall, MBUSA’s total year-to-date sales reached 350,949 vehicles, a healthy 6.5% increase over 2021, solidifying a successful year for Benz 2022 in the US market.
Dimitris Psillakis, President and CEO of MBUSA, highlighted the key factors behind this positive performance: “Strong year-end results and exponential volume growth of our EV portfolio are a testament to the strong demand for Mercedes-Benz EQ, luxury and commercial vehicles in the U.S. market. With a full lineup of five EQ models and a renewed focus on Top-End Vehicles, we will continue to advance our strategy and offer the most desirable luxury cars, SUVs, and commercial vehicles.” This statement underscores the pivotal role of electric vehicles and the company’s strategic focus on the high-end luxury segment in driving the benz 2022 sales success.
The appeal of Mercedes-Benz Top-End Vehicles was particularly evident, representing 29% of total deliveries. This segment was spearheaded by strong performances from iconic models like the S-Class, which saw a 12% sales increase, and Maybach, with an 8% rise. The EQS Sedan also played a significant role, experiencing an extraordinary 1,507% growth. The expanding Mercedes-Benz electric lineup, including the EQS Sedan, EQS SUV, EQE, EQB, and the upcoming EQE SUV, positions the brand for continued momentum in the EV market throughout 2023 and beyond.
The high-performance Mercedes-AMG models also contributed significantly to the brand’s success in 2022. Q4 sales for Mercedes-AMG reached 9,974 units, a substantial 54% increase compared to Q4 2021, demonstrating sustained enthusiasm for the brand’s performance-oriented vehicles within the benz 2022 lineup.
Furthermore, Mercedes-Benz Certified Pre-Owned (MBCPO) models also experienced positive momentum, with 35,458 vehicles sold in Q4 2022, a 7.1% increase compared to the same period in 2021. This indicates a healthy market for pre-owned Mercedes-Benz vehicles, adding another layer of success to the overall benz 2022 performance.
In conclusion, Mercedes-Benz USA’s 2022 sales results reflect a year of significant growth, driven by strategic investments in electric vehicles and a continued focus on delivering top-tier luxury experiences. The strong Q4 performance and overall year-end figures position Mercedes-Benz for continued success and market leadership in the luxury automotive sector.
